Connect your goals to an action plan that will guide you to success

When I talk to clients about their goals, one of the missing pieces tends to be an action plan. They have their vision, but what’s unclear is how they’re going to (realistically) get there with their current resources.

An action plan breaks down each goal you have into parts, taking you step-by-step closer to meeting the goal.

Let’s explore this with a basic example of some short-term goals that are connected, with moving parts.

Marketing, BusinessJasmine IrvenMay 30, 2024goals, setting goals, business goals, marketing strategy, plan, strategy, marketing planComment

Strategy vs. plan: What’s the difference, and why does it matter?

I talk about the importance of planning a lot. But strategy and planning aren’t the same, and it’s essential to understand the difference. I haven’t talked nearly enough about the strategy that guides planning. Because if you don’t have a strategic foundation in place, even the best plans may not generate the results you want.

MarketingKaren WilsonNovember 4, 2020strategy, strategic planning, business strategy, planComment

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